Like other online retailers that have opened physical stores, Framebridge had lots data about where its customers live to help figure out where it should locate stores.
That insight led Framebridge to Boston as one of its first markets in its so-called clicks-to-bricks expansion.
More on this story from Boston Business Journal
Get Boston local news, weather forecasts, lifestyle and entertainment stories to your inbox. Sign up for NBC Boston’s newsletters.
Copyright Boston Business Journal
