Boston Business Journal

Swiped Out: Dating Fatigue Leads Boston Companies to Launch Niche Apps

Dating app fatigue is real, and Boston-area singles are feeling the exhaustion. The constant swiping on mainstream dating apps is burning people out. But a handful of Boston-based companies are providing niche dating app experiences for those who are feeling swiped out.

An April 2022 study by data analytics company Singles Reports that surveyed 500 18-to-54-year-olds found that almost 80% said they experience emotional burnout or fatigue with online dating. And a 2020 Pew Research Center study found that 35% of online daters said it was difficult to find someone who shared their hobbies and interests on a dating app.

Boston-based entrepreneurs are looking to solve dating-app fatigue by developing apps catered to a more unique, niche dating experience than the traditional swiping apps.

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