-
Your Kid's Favorite Rubber Ball May Be Filthier Than a Toilet Seat: 8 Toys You Should Clean Regularly — Or Just Toss
Do you clean your child’s toys? If not, you probably should. Certain toys may contain more germs than your toilet seat. Here are 8 you should clean or toss.
-
Not Just for Kids: Adults Are Buying More Toys for Themselves
Ages 18 and older represented 14% of U.S. toy industry sales, or $5.7 billion for the 12 months ending September 2022
-
Super Stuffers: Tiny Toys That Spark Big Holiday Fun
Top stocking stuffer ideas for Christmas 2022.
-
Trending In Toyland: Retro and New School Toys That Will Top Holiday Lists
Contributing editor of “The Toy Insider” Charlene DeLoach shares some of the trendiest holiday toys for your kids this season.
-
Ready For The Holidays? Get a Jumpstart on Your Shopping With A One-Stop Spot For Toys
If you’re looking to get a jump on your holiday shopping, toy expert has a list of top toys your kids will love. She says Zulily is the place to get the top toys of the season.
-
Toys to Inspire and Excite Your Kids This Holiday Season
It’s never too early to start holiday shopping, and Zulily is the place to start if you have kids on your list.
-
How the Controversial Barbie Brand Made a Comeback
The Barbie brand is gearing up for the big screen in July 2023. The doll was struggling for years until a major revamp of its themes and Mattel’s leadership.
-
Toys ‘R' Us Coming Back Amid a Surge in Toy Sales During the Pandemic
Toys”R”Us will open shops inside every Macy’s store in the U.S. by mid-October, part of a rollout that began last year, the companies announced in a release on Monday.
-
Barbie Unveils its First-Ever Doll with Hearing Aids
Mattel’s Fashionistas line will be Barbie’s most inclusive line yet
-
Meet Pedro Flores, the Filipino Innovator Who Made Yo-Yos ‘Sleep'
When Pedro Flores came to the U.S. in 1915, the Filipino businessman saw an opportunity to turn the yo-yo, a simple toy that has existed in some form for centuries, into a best seller. But first, he added a key innovation that allowed the yo-yo to “sleep.” Get to know Flores and his place in AAPI heritage.
-
This Is Where Cabbage Patch Kids Are Born
Visitors to Babyland General Hospital aren’t referred to as customers; they’re going to be parents. And don’t you dare call it a toy store. “We are a hospital for babies. We do not sell dolls,” says Tina Crocker, who pulls the Cabbage Patch Kids out of the ground, delivering them into the world. Greg Bledsoe takes the Family Geography Project...
-
Mattel Looks to Movies, Digital Gaming and NFTs for Its Next Leg of Growth
Mattel details how it plans to capitalize on its turnaround and expand its film and TV content, consumer products, and digital and mobile gaming segments.
-
Hasbro and Mattel Have Very Different Visions for the Future of the Toy Industry
Hasbro and Mattel reported fourth-quarter earnings this week, showcasing continued strength in the toy industry — with diverging views on its future.
-
Mattel Recoups the Disney Princess Toy License, While Hasbro Hangs on to Star Wars
Mattel said it won the license to make toys based on Walt Disney’s princess lineup, while Hasbro extended its deal with Lucasfilm for “Star Wars.”
-
Are Toys Really in Short Supply This Holiday Season?
Some retailers sounded the alarm months ago that there could be holiday toy shortages this year due to supply chain issues. But are toys really in short supply? We asked toy store owners and the founders of a local charity who are buying thousands of toys for children in need this year. Jonathan and Leslie Gerber’s house in Holliston,...
-
Price Hikes and Shipping Delays Ahead of Holidays
Retailers sounded the alarm months ago that there could be holiday toy shortages this year because of supply chain issues. Leslie Gaydos has more.
-
Toys R Us Is Opening a Flagship Store at American Dream Later This Month, Marking Its Return to Malls
Toys R Us is taking another shot at opening up a store in the United States after its comeback plans were thwarted earlier this year due to the Covid pandemic.
-
Shipping Delays and Your Holiday Toys
See how delays in the supply chain are causing problems for the toys you plan to buy this holiday season.
-
Photos: A Look Inside the Home Alone LEGO House
The LEGO Group has revealed their fan-designed set based on the house from Home Alone just in time for the holidays.
-
Toy Retailer Camp Takes Over Former Toys R Us Store as It Puts Experiences to the Test This Holiday Season
The upcoming holiday season will put New York City-based Camp’s business — part experience, part retailer — to the test.