Echo Increases Amazon Purchases; Ava Fertility Bracelet

The Amazon Echo can do many things like finding you the right song, answering questions, and even getting you the weather. And according to a new study, Echo owners spend almost 30 percent more on Amazon than before they owned the digital assistant. A majority of those items are health and beauty products. A start-up called Ava has developed a wearable device and app that tracks a women’s fertility cycle. The device tracks heat loss, sleep movement and about 7 other data points to help couples determine optimal times to try and get pregnant. The device retails for $250.