Waiting for ‘Better Days,' Tripadvisor Bets on Subscription Model

The Needham-based company is seeking to help travelers get better deals for their trips

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NBC10 Boston

As international travel faces an uncertain near-term future with COVID cases on the rise, Needham-based Tripadvisor Inc. is launching a new subscription-based product seeking to help travelers get better deals for their trips.

Tripadvisor CEO Steve Kaufer called the product "our first, direct-to-consumer subscription offering," adding on an earnings call that the rollout is expected to start in a couple of months.

"If you're buying into the subscription package, you'd be able to get discounts on tens of thousands, eventually more and more hotels, all around the globe; you'll get a discount of all the attractions we sell — last count was close to 400,000 experiences," the CEO told analysts early Friday. Kaufer was discussing the quarterly earnings results for the travel metasearch company.

Read more in the Boston Business Journal.

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